There are hundreds of millions of blogs out there. People are starting new blogs every day, and it’s getting harder and harder to make your own blog stand out amongst the crowd. This is a valid concern. Increasing the number of readers that your blog has can take a long time, but there are certain things that you can do to speed this process up.
Write Well and Post Frequently
The more often you update your blog with relevant and useful content, the more likely you’ll be able to build and maintain your audience. The content that you produce is your main attraction. Producing content that is well written and thoughtful will keep your audience checking back and reading your latest posts. Having something meaningful to say keeps your audience reading, and writing more often will maintain interest and keep them loyal to your blog.
On top of this, posting frequently will increase your chances of being picked up by search engines and move you up the list.
Speaking of Search Engines
Submitting your blog’s URL to search engines will help them pick you up a lot more quickly. This in itself won’t get you to the front page, but it’ll get you noticed, which is a step in the right direction. Most search engines have a simple way for you to submit a link to them, so it’s definitely something to look into.
Comment and Be Commented On
Add a comment section to your posts so that your readers can leave their thoughts and opinions alongside yours. When a reader leaves a comment, respond to it. This shows your readers that you care about hearing what they have to say and start a conversation with your readers. Gaining rapport with your readers is also a great way to get feedback on ways to improve your site.
In addition to commenting on your own site, comment on other blogs, leaving a URL behind that will lead those other readers back to your site. Take this seriously and post real thoughts. If your comments on other sites are interesting, people will be more likely to follow the link back to yours.
TAG! You’re It
Attaching tags to each of your posts literally takes seconds. The tags make it easier for search engines to pick up your posts because they are easily noticed by sites like Google. Tags also help readers find your blog when they search for keywords in search engines.
Optimize Your Words
On that note, use keywords when you write your articles. There are a lot of buzzwords associated with various topics. Try to work them into your posts whenever you can, but be careful not to overload your post with them. If there are too many SEO words in your posts, it might be flagged as spam and get kicked off of a search engine entirely.
Optimize Your Pictures
Pictures do more than look nice. There’s an opportunity to work in SEO keywords when you name the images on your site as well, making them easier to pick up in image searches.