Blog posts are a piece of cake, right? What could be easier than running a blog? All you have to do is throw some words together, hope you spelled them correctly and used some semblance of proper grammar, and submit.
Do you agree or disagree? If you disagree, you’re on the right track. If you agree with the above statement, you’re wrong (sorry). Regardless of whether you agree or disagree, you should know that running a blog, even writing a single post, takes a lot of thought and consideration. Once you’ve chosen the topic of your post, there are a few steps that you should follow. These might seem fairly basic, but they’re very important. Any post you make to your blog should be well thought-out.
Here are a few steps to take that will help you improve your posts:
Step 1: Look It Up
Before you write your post, it’s important to do a bit of fact-checking so that you know what’s already out there and to ensure that your post is both accurate and relevant. This can also help give your post some direction. Once you’ve seen what information is out there, you can build on that, making your post stronger by including that information. And who knows? You might even learn something new. Even for this post, I looked up “improve your blog posts” and found information that was useful for me and could even inspire future blog posts.
Step 2: Cite Your Sources
Everyone with a brain has an opinion. Citing the information that you’re basing your post on will add credibility and value to your opinion. This can even be something as simple as providing links to other things you’ve read on the topic. It also shows that you’ve put effort into forming your opinion. Link back to what you read when you looked up your topic or cite quotes that you use in the post. This also helps your readers learn more about the topic so that they can form their own opinions on the matter.
Step 3: Make It Look Good
Formatting can make or break a post. A lot of people have a hard time reading a post if it’s just a huge block of words. Think about what you’ve seen in magazines. Is every article just a page filled with words or are things broken up a bit? When you’re writing your post, this isn’t always something to consider, but when you’re self-editing (You are editing, right?), look at your post and think, “Would I like this if I saw it online?” Of course, how you format it mostly comes down to personal preference. Remember to switch up the formatting: add subheadings, mess with the alignment, or add bullet points.
Step 4: A Picture is Worth a Thousand Words
Do you remember that old saying? Yes, you do. That’s because it’s very true. Add some pictures to liven up your post, but remember that formatting is important here, too.